Employer Branding

Show who you are!

Nowadays, if you don't communicate, you don't exist. This also applies to companies that want to attract new talent. With our employer branding service, we support you in building your employer brand, focus on your vision and values and show what makes you stand out as an employer. Always in focus: authenticity. Because only with honest communication can you attract the talent that suits you!

It's about how your company is perceived as a workplace and ensuring that this perception is in line with your values and goals.

Our services in the area of employer branding

Developing your positioning

We help you to make your uniqueness visible. Together we work out what makes your company special and why top talent should choose you. Our positioning services include

  • Development of your individual Employer Value Proposition (EVP)
  • Highlighting your corporate culture, your development opportunities and your working environment
  • Analysis of your existing employer brand and identification of your company's strengths and potential

Development of an employer branding strategy

We help you to communicate your values and vision effectively both internally and externally - with a holistic employer branding strategy to attract new employees and retain existing ones. Our services include

  • Internal employer branding to anchor your corporate culture within your team, strengthen team cohesion and increase employee motivation.
  • External employer branding to make the attractiveness of your company visible in your industry and to potential new employees.
  • Development of a core story as the heart of your entire corporate communication and as the basis for all the stories you tell as a company.

Development of communication campaigns

We ensure that your messages reach the right people by developing effective communication measures and using platforms where the people you want to reach are located. Our communication services include

  • Development of social media campaigns for an attractive employer image and to attract new employees
  • Building a brand ambassador network of employees who provide authentic insights into your day-to-day business
  • Strengthen your company presence on platforms such as Glassdoor or Kununu
  • Visibility on career pages with convincing job descriptions and employee testimonials

Cultural development

Your employees are your company's best advertisement. We help you to create a corporate culture that inspires and excites your employees - and automatically attracts new talent. Our cultural development services include:

  • Internal cultural development: support in creating a positive, inclusive and appreciative working environment
  • Employee engagement: Involving your employees in the design of their workplace and work processes
  • Optimizing the candidate experience: Ensuring a seamless and positive application process - from the first interview to onboarding

Performance measurement

Success must be visible! That is why it is important to us that all our achievements can be measured. This includes

  • Monitoring key performance indicators such as employee retention rates, candidate satisfaction and the number of online reviews for your company
  • Direct feedback from employees and applicants
  • Optimization of measures based on the results

Alignment with the corporate brand

Integration of employer branding into your overall brand identity and corporate values.

Consistent messages across all channels.

Data-based improvements

Monitoring of key performance indicators such as employee retention rates, candidate satisfaction and online employer ratings.

Obtaining feedback from employees and applicants in order to optimize the strategy.

entire brand identity and corporate values.

Consistent messages across all channels.

Advantages of employer branding

Attracting talent

With an attractive employer brand and unique positioning, you will stand out from the competition and attract qualified candidates.

Increased employee loyalty

Satisfied employees stay with your company for longer. This reduces staff turnover, strengthens team cohesion, lowers recruitment costs and increases the performance of your team.

More productivity

Employees who feel valued and seen work better and are more motivated and actively contribute to the growth of your company.

Strengthened reputation

A positive employer image not only improves your employee retention and recruitment, but also strengthens your entire brand and leads to more sales and a positive image - beyond your employer brand.

Who is employer branding suitable for?

Employer branding is suitable for all companies that...

want to position themselves as a first-class employer.

Attract, promote and retain talent in the long term.

want to present and live their culture authentically.

Discover our case studies

adidas: Highly specialized professionals in an extremely limited applicant market
With a tailored recruiting approach, adidas was able to recruit 50 highly specialized technical specialists in a very short time, despite competitive restrictions and an extremely limited applicant market.

Awards & References

Why you should start your employer branding strategy with us

As experts in talent strategies and employer branding, we support you in the development and implementation of your employer brand. Benefit from:

Experience

We have many years of experience in employer branding and know exactly how to inspire talent and retain employees in the long term.

Individual approaches

Our strategies are tailored precisely to your goals and corporate culture.

Sustainability

We value long-term solutions so that your employer brand is sustainably strengthened.

Let's work together to tap into the potential of refugees as valuable employees
for your company!